Meet Tom Greenwood

Tom Greenwood is a writer, entrepreneur, designer and sustainability thinker. He's the author of Overton's Garden and Sustainable Web Design, and the co-founder of Wholegrain Digital, a certified B Corp and one of the world's leading sustainable web agencies.

He writes and speaks about the art of human possibility, exploring big, difficult and necessary ideas to stretch our thinking on how we can create better lives, better organisations and a better world for everyone, human and non-human.

He also co-hosts the House of Life podcast, is a co-founder of Implausible and is the creator of the Gyan Chaupar board game.

Want me to speak at your event or on your podcast? Or just to say hello?

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Tom Greenwood smiling and holding a copy of Overton's Garden

Books

Cover of Sustainable Web Design

Sustainable Web Design

Published by A Book Apart in 2021, Sustainable Web Design is a practical guide to designing and building websites that are better for people and the planet.

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Cover of Overton's Garden

Overton's Garden

Published in September 2026, Overton's Garden steps outside the window of acceptable thought to see what might be growing in the neglected garden of ideas, and how we might rewild our minds to grow new creative hope.

Order the book

Podcasts

Tom co-hosts House of Life with Asim Hussain, a podcast that takes sustainability beyond carbon counting and into philosophy, spirituality and politics.

House of Life podcast artwork

Selected podcast appearances

Film and TV

Tom has been featured on CNN and the BBC, as well as in these films.

  • Tea pickers on a hillside, a still from Responsible

    Responsible

    A documentary by Julien Demond and Tristan Lochon asking whether a truly responsible business can exist. Tom and Vineeta feature in it. It's licensed to TF1 and showing on Ushuaïa TV.

  • Title card from Net Zero: A Digital Journey

    Net Zero: A Digital Journey

    A series from BCS, the Chartered Institute for IT, about technology's path to net zero.

Ventures

  • Wholegrain Digital

    The sustainable web agency Tom co-founded with Vineeta. A certified B Corp, it designs and builds websites for organisations that want to do good.

  • Implausible

    A new venture that investigates and optimises human intuition through citizen science. Don't trust your gut. Test it.

  • The Gyan Chaupar board in front of a golden mandala, with a small Buddha in the foreground

    Gyan Chaupar

    A spiritual take on Snakes and Ladders: a journey of self-discovery through the cycle of life.

Say hi to Tom

Get in touch to invite Tom onto a podcast, to speak at an event or to talk about another collaboration. Or just to say hello.

Contact Tom

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Ordering the paperback from the EU?

Sadly I can't currently post paperbacks to the EU. New customs rules mean a book sent from the UK arrives with import charges almost as large as the price of the book, and I don't want that landing on your doorstep.

For now, the paperback is on Amazon across the EU. Amazon shows any import taxes and charges at checkout, so you'll see the full cost before ordering. Pick your country's store:

No store for your country? Most of these deliver across the EU. The eBook and audiobook aren't affected, so you can still buy those here.